Press release
PARSONS PRESENTS OURS:
DEMOCRACY IN THE AGE OF BRANDING
Timely Exhibition Features International Roster of Contemporary
Artists
On View at the Sheila C. Johnson Design Center
October 16, 2008 – February 1, 2009
NEW YORK, September
5, 2008—Parsons The New School
for Design will present a timely exhibition exploring the
potency of democracy as a global brand in Ours: Democracy
in the Age of Branding. On view October 16, 2008 through
February 1, 2009, the exhibition inaugurates the first
fall season at The Sheila C. Johnson Design Center, Parsons'
new venue for art and design programming. The exhibition
is curated by Carin Kuoni, the director of the Vera List
Center for Art and Politics at The New School, and features
work by an international roster of emerging and established
contemporary artists including Yael Bartana, Paul Chan,
Aleksandra Domanovic, Liam Gillick, and Judi Werthein.
It includes an online component, curated by Rhizome Curator-at-Large
Marisa Olson, and a series of programs co-presented by
Parsons and the Vera List Center.
"The Sheila C. Johnson Design Center was conceived
as a place where art and design would inspire dialogue
on some of the most important issues of our times—reflecting
the broader philosophy of The New School," said Parsons
Dean Tim Marshall. "With the upcoming elections, we
felt it was important to address some of the political,
economic, social and cultural issues that go hand in hand
with democracy in this day and age. The interactive nature
of this exhibition will engage both our students and the
general public in this dialogue."
Ours: Democracy in the
Age of Branding examines the desires generated and promoted
by democracy as a brand—such
as choice, participation, freedom of expression, a sense
of belonging, and the promise of individual success, all
embodied in the notion of "liberty"—and
looks at how and where these desires find fulfillment or
are displaced. The exhibition also investigates both aesthetic
and political systems of representation developed in response
to these desires, as well as those power structures that
run parallel to a democratic government.
"When the United States began its war on terrorism,
it also announced a 'war of ideas', a campaign to disseminate
American values of democracy overseas," said exhibition
curator Carin Kuoni. "This exhibition explores what
this global brand stands for and how it is interpreted
both here and abroad. It investigates both the illusion
and the promise of democracy."
Acknowledging the recent
convergence of design and art, the exhibition brings
together artists in this hybrid field who employ a range
of media—from video to photography,
performance, sculpture and installation. All these works
are anchored and grounded by a site-specific installation
by the British artist Liam Gillick consisting of an expansive
platform with four circular benches, which occupies a central
space in the gallery. It serves as a stage for participatory
gatherings, performances, lectures, a student lounge, and
the set for a series of charrettes (solution-driven workshops)
led by many of the participating artists.
Other commissioned works
include Production Site by the Mexican artist Erick Beltrán—whose work explores
the way language and meaning are formed through structure.
Here, in cooperation with gallery visitors, ideas of artistic
radicalism in relation to political ideology are branded
and re-branded through a series of graphic devices involving
300 rubber stamps and historic propaganda images. Israeli
artist Yael Bartana presents her first live performance
piece on October 19, which translates her 2005 video piece
Wild Seeds from its original context in Israel to New York
City at the time of the elections. Parsons and The New
School also have commissioned new works by Alexis Bhagat,
Kota Ezawa, Runo Lagomarsino, Dave Muller, and Nadine Robinson.
Live performance pieces will be presented during the course
of the exhibition by Andrea Geyer and Carey Young, in addition
to ones by Bartana and Bhagat. Other featured artists include
Paul Chan, Sam Durant, Sharon Hayes, Susan Hiller, Ashley
Hunt, Emma Kay, Komar & Melamid, Asaf Koriat, Miguel
Luciano, Aleksandra Mir, Timo Nasseri, Ariel Orozco, Trevor
Paglen, Anri Sala, Hank Willis Thomas, Johan Tiren, Brian
Tolle, Judi Werthein, and The Yes Men.
The exhibition includes an online component curated by
new media artist and Rhizome Curator-at-Large Marisa Olson
and accessible in the gallery and remotely. Works on view
capture the energy of the Internet as a new frontier of
the democratic process, and question whether traditional
forms of democratic expression are as valid as new participatory
communities. Among the participating artists are Joseph
DeLappe, Aleksandra Domanovic, I Approve This Message,
Institute for Infinitely Small Things, Steve Lambert, Les
Liens Invisibles, Ligorano/Reese, Michael Mandiberg, Emery
Martin, Carlos Motta, PETLab, and Wooloo Productions. The
gallery will be accessible online starting October 1 at
www.newschool.edu/johnsondesigncenter.
Related Programming
A central element of the exhibition is the series of charrettes
taking place within the Gillick installation, where New
School students are asked to engage one another on a
series of topics. Each one is moderated by an artist
in the exhibition in collaboration with a faculty member,
and activates a work in the show. The goal of these charrettes
is to come up with solutions to some of the issues explored
in the exhibition, which will then be presented at an
evening presentation for the general public. Among the
artists leading these charettes is Miguel Luciano, whose
installation piece, Cuando las Gallinas Mean (When Hens
Pee), considers self-censorship and self-imposed silence.
Luciano asks participants to submit statements expressing
opinions, secrets, and beliefs they would not dare express
publicly, which will then be transformed into prizes
that take the form of desirable merchandise such as buttons,
pins, temporary tattoos, and stickers. Other participating
artists include Bhagat, Durant, Hunt, Lagomarsino, Pagien,
and Werthein. A full list of charrettes and other related
programs is accessible at www.newschool.edu/johnsondesigncenter.
About Parsons The New School for Design
Parsons The New School for Design is one of the most prestigious
and comprehensive institutions of art and design in the
world. Located in New York City, Parsons prepares students
to creatively and critically address the complex conditions
of contemporary global society. Combining rigorous craft
with cutting-edge theory and research methods, Parsons
encourages collaborative and individual approaches that
cut across a wide array of disciplines. For more information,
please visit www.parsons.newschool.edu.
About the Vera List Center for Art and Politics at The
New School
Founded in 1992 and named in honor of the late philanthropist
Vera List, the Vera List Center for Art and Politics embodies
The New School’s historic commitment to the arts.
It is the site for public discourse on the role of the
arts in society at large and on the relationship of the
arts to the socio-political climate in which they are created.
For more information please visit, www.vlc.newschool.edu.
Project Projects, a design studio in New York, created
the exhibition design and accompanying gallery guide.
# # #
General Information:
Sheila C. Johnson Design Center
Parsons The New School for Design, 66 Fifth Avenue at 13th
Street, New York
Gallery hours: M-F, 10 AM-8 PM; S-S, Noon-6 PM, closed
all major holidays and holiday eves.
Admission: Free
Info: Please contact 212.229.8919 or visit www.newschool.edu/johnsondesigncenter.
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